In a beauty industry that has long overlooked melanin-rich skin, AISHANI emerges as a much-needed reset. Founded by Chantelle, a proud woman of colour who grew up without seeing herself reflected in campaigns or on shelves, the brand is so much more than just skincare. AISHANI is redefining the beauty industry, bringing culturally informed care, face-grade formulas, and unapologetic representation to body care.
In a landscape where body care has long played second fiddle to the face, AISHANI’s MahaGlow® Body Cream arrives as a quiet revolution, one rooted in ancient wisdom, elevated by clinical precision, and wrapped in indulgence. At its core lies Sal Butter, a rich emollient hailed as India’s answer to Shea, revered for its ability to nourish deeply while melting seamlessly into the skin.
Unlike heavier alternatives, Sal offers weightless hydration that lingers, cocooning the skin in comfort without the grease. Brightening comes courtesy of Amla, a potent source of natural Vitamin C, delivering a slow-release radiance that doesn’t overwhelm or irritate.
And then there’s Chebula, a storied Ayurvedic fruit now gaining cult status among derms and formulators alike for its rare combination of bioactivity and photostability. It works like a shield and a sculptor: protecting against oxidative stress while gently firming and refining the skin’s texture.
AISHANI Beauty MahaGlow® Body Cream, $55. Shop here.
Together, these ingredients form a formula that speaks not just to efficacy, but to heritage, ritual, and the quiet luxury of finally being seen in your own skin.
MahaGlow is your daily reminder that the skin on your body deserves the same love and attention as your face. For many South Asian and migrant women, dry, ashy skin is a deeply rooted concern, shaped by years of invisibility in the beauty conversation. AISHANI is shifting that narrative, giving melanin-rich skin the spotlight it’s always deserved.
At the heart of AISHANI is a fusion of heritage and innovation. The brand honours Ayurvedic tradition through the lived experience of its founder, someone who didn’t just study these rituals, but inherited them. Rather than borrowing from culture, AISHANI builds on it, offering a beauty philosophy rooted in authenticity and respect.
Clean, intentional, and proudly made in Australia, AISHANI is committed to conscious beauty without shortcuts. Every ingredient serves a purpose. Every decision, from formula to fragrance, is made with care. The result is a skincare ritual that is as meaningful as it is effective.
AISHANI is cutting through the beauty industry noise and standing firm with clarity, conviction, and cultural pride. It’s not just redefining what body care can do. It’s redefining who it’s for.
Because when representation has never been guaranteed, creating space is necessary. AISHANI is leading the way with a new era of body care, and this is only the beginning.
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