It’s International Women’s Day this month, and what better way to celebrate than by spotlighting some seriously amazing female founded brands from Australia and New Zealand? These women aren’t just making waves – they’re changing the game, creating cult-fave products, and proving that the future of business is very female.
From beauty and fashion to lifestyle and wellness, these brands bring the perfect mix of innovation, style, and quality. So, consider this your sign to shop smarter, support women, and add these incredible brands to your radar – because when women win, we all win.
Moodi
Moodi was born from a passion for mental wellbeing and has rapidly become one of Australasia’s leading names in gut health and self-care. Co-founded by Kate Gatfield-Jeffries in 2022 with a mission to find supplements that could easily fit into her routine to support her mental wellness, the brand skyrocketed to success with its viral Pre + Probiotic Blend, selling millions of servings and earning the trust of more than 90,000 women. What we specifically love about Moodi is its fusion of science and taste – formulated with 19 billion clinically studied probiotics and 8g of prebiotic fibre, their blends actively support digestion, reduce bloating, and enhance the gut-brain connection. From their dreamy Hot Chocolate designed for better sleep to the world’s first Pavlova-flavoured protein powder, Moodi continues to innovate with products that make wellness not only effective but irresistibly delicious. With a strong focus on empowering women, Moodi isn’t just about gut health – it’s a movement for feeling your best, inside and out.
Zoë Alexandria Jewellery
Zoë Alexandria Jewellery, founded by Zoë Richardson in 2016, is a testament to the power of thoughtful craftsmanship and sustainable design. Rooted in the slow jewellery movement, each piece is handmade in her Sydney studio using recycled metals and ethically sourced gemstones, ensuring beauty without compromise. Beyond creating timeless jewellery, the brand offers initiatives like Permanent Jewellery, which symbolises lasting connections through welded, custom-fit pieces, and the Jewellery Recycling Initiative, which transforms old, unworn jewellery into something new and meaningful. With a deep commitment to transparency, sustainability, and intentional design, Zoë Alexandria Jewellery redefines modern heirlooms, offering pieces that carry both personal and environmental significance.
The Quick Flick
The Quick Flick, founded by Australia’s beauty innovation queen Iris Smit, is revolutionising the cosmetics industry with compact, time-saving, and multi-functional products designed to simplify beauty routines. The brand first made waves in 2018 with its viral winged eyeliner stamp, as seen on Shark Tank Australia, instantly solving one of beauty’s most frustrating challenges. Since then, The Quick Flick has expanded into cosmetics, beauty tools, tanning, and the newly evolved skinscreen category, offering high-performance products that streamline everyday glam. However, what we love most about The Quick Flick is its customer-driven approach – each launch is informed by real beauty lovers to ensure genuine demand. Iris’s commitment to ethical beauty, industry innovation and the countless recommendations from beauty experts puts The Quick Flick high up on our watch radar!
Scarlet Period
Scarlet Period, led by Joanna Barry who lost her uterus, fallopian tubes, and parts of her kidney and bowel to stage 4 endometriosis, is redefining period care with smart, sustainable solutions designed to make that time of the month more comfortable. Committed to breaking taboos and empowering menstruators, Scarlet Period offers innovative, reusable period products that prioritise both functionality and comfort. Their latest game-changer, rae, is a sleek, wireless heat device designed to soothe cramps without the hassle of traditional hot water bottles or disposable heat patches. With three adjustable heat settings reaching up to 50 degrees, rae provides up to four hours of targeted relief, all in a slim, USB-rechargeable design that fits discreetly under clothing. For ultimate convenience, Scarlet’s leak-proof undies have been upgraded to include a built-in pouch to hold rae, – so say hello to comfort and innovation. By combining cutting-edge technology with sustainable design, Scarlet Period is proving that period care is self-care, making it a brand worth knowing, loving, and sharing.
Earthletica
Earthletica is redefining sustainable activewear with a focus on quality, style, durability and environmental responsibility. Co-founded by triple Olympic Gold Medallist Bronte Campbell and fitness expert Libby Babet, the brand stands out as the only Australian performance activewear company whose entire collection is made sustainably. Every timelessly designed piece is crafted from recycled or organic materials, with its impact independently verified by GreenStory – ensuring transparency and accountability. Earthletica pushes the boundaries of innovation with world-first technologies like PFAS-free waterproofing, plant-based membranes, and tapeless zippers made from recycled plastic. By combining cutting-edge design with responsible production, Earthletica proves that sustainability and high-performance activewear can go hand in hand.
Moss Furniture
Moss Furniture, founded by Lisa Anneveldt in Melbourne, is a design studio that embraces colour, craftsmanship, and creativity to transform interiors into vibrant, personality-filled spaces. With a background in property styling and interior consulting, Lisa established Moss to offer a fresh perspective, one that prioritises both bold aesthetics and mindful design. The studio’s offerings span custom furniture, interior design services, and trade collaborations, all driven by a passion for innovation and sustainability. Every piece, from sculptural ottomans to striking coffee tables, is designed to be visually aesthetic yet deeply functional, ensuring that homes and commercial spaces feel unique, inviting, and thoughtfully curated.
Learn about how you can support other female founded businesses here.
