July 2024

Meet CLUTCH Glue: A Revolutionary Solution to Wardrobe Malfunctions

We’ve all been there – you’ve searched high and low for the perfect outfit for an event, only to find yourself constantly readjusting straps, pulling up a neckline, or wrestling with a skirt that won’t stay in place. Wardrobe malfunctions can be frustrating, embarrassing, and stressful. Many will use fashion tape in an effort to solve their clothing problems, but its ineffectiveness can leave them feeling frustrated and wishing for a more reliable alternative. Enter CLUTCH Glue, a ground-breaking fashion glue that is changing the game and addressing the limitations of conventional fashion tape.

The Ineffectiveness of Fashion Tape

Fashion tape, whilst widely used, has many limitations. Its adhesion tends to weaken over time, especially in humid conditions, leading to the inevitable slipping and sliding of clothes. However, if you are lucky enough to have the tape stay in place, it can be painful to rip off and can leave your skin patchy and irritated. Moreover, the tape’s one-time use and disposal contribute to environmental concerns, as it is often not biodegradable. Recognising these limitations, Sister duo Annabel and Lucy vowed to change the fashion industry with a sustainable and more effective alternative.

Meet CLUTCH Glue: The Revolution

CLUTCH is a revolutionary product that challenges the status quo of fashion tape. CLUTCH is a water-soluble but sweat-resistant clothing adhesive that can be applied to either your skin or clothing for any fashion scenario imaginable. Is a neckline gaping? Use CLUTCH. Do pants need altering? Use CLUTCH. Necklace keep moving? Use CLUTCH. The possibilities are endless. Developed in Sydney as a reliable alternative, this glue offers superior adhesion, ensuring that your clothing and accessories stay in place all day and night.

Sustainability at Its Core

One of the standout features of CLUTCH  is its commitment to sustainability. Unlike traditional fashion tape, Clutch is vegan, cruelty-free, uses 100% recyclable packaging and is made of recycled plastics. This significantly reduces CLUTCH’s environmental impact and ensures that users can enjoy the product’s benefits without contributing to the growing problem of fashion-related waste.

Safe and Skin-Friendly

Safety is a top priority for CLUTCH. The adhesive formula is free from irritants and fragrances, making it gentle on the skin and suitable for a variety of uses. Using CLUTCH is a simple process. Apply a small amount of CLUTCH to the desired spot on your clothing or skin and wait 30 seconds until it’s tacky. Then press the fabric gently to secure it in place. For removal, gently peel the fabric apart or use a wet towel to loosen the glue, and any residue can be easily wiped away. It’s as easy as that!

Our Thoughts

CLUTCH is revolutionising the fashion game, offering a reliable and sustainable alternative to traditional fashion tape. Its superior adhesion, commitment to sustainability, and skin-friendly formula make it a must-have for anyone tired of wardrobe malfunctions. Best of all (or at least in my opinion) doesn’t remove fake tan like fashion tape! Embrace the freedom of confidently wearing your favourite outfits, thanks to CLUTCH – the glue that keeps your style in place.

To purchase CLUTCH Glue, click below or visit your local Priceline.

To read more of our product reviews, click here.

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