July 2024

Indian Summer the Label: Creating Sustainable Swim and Resort Wear

We cannot gatekeep this brand any longer! Perth’s most affordable, sustainable and ethically made swimwear brand Indian Summer The Label has been killing their collections over the past year and we are here for it.

If you’re planning a European summer escape, there’s no better swimwear and resort-wear brand to accompany you than Indian Summer The Label. Based on the beautiful coast of Perth, this Australian brand seamlessly blends the nostalgic charm of the 80s and 90s with contemporary elegance and minimalism, incorporating bold and neutral colours. We have fallen in love with their designs and can attest to their perfect balance of style and substance.

Indian Summer The Label stands out for several reasons, starting with its dedication to sustainability. The swimwear is made from high-performance fabrics crafted from recycled materials. These materials are resistant to chlorine, salt water, UV rays, and sunscreen, ensuring that each piece can withstand the harsh European sun and seawater without losing its shape or quality. This is crucial for days spent on sun-drenched beaches or diving into crystal-clear Mediterranean waters.

Furthermore, Indian Summer The Label’s eco-conscious efforts go beyond their products. For every order placed, a tree is planted, contributing to reforestation and helping to offset carbon emissions. This thoughtful gesture allows you to feel good about your purchase, knowing you’re supporting a brand that prioritises the planet’s health. Read more about Indian Summer The Label’s sustainable and ethical efforts here.

Unlike other brands, Indian Summer The Label’s designs are created in-house. This results in a unique and cohesive aesthetic that you won’t find anywhere else. Their collections include chic one-pieces, stunning two-piece bikinis, versatile swim skirts, and elegant resort wear. These pieces transition effortlessly from beach to bar, making them perfect for a day exploring the Amalfi Coast or enjoying a sunset dinner in Santorini. The minimalistic yet striking designs ensure that you’ll always look effortlessly stylish, no matter your mood or where your travels take you.

Luna One-Piece in Baia, $100. Shop here.

One would assume that with a strong commitment to sustainability and high-end design processes, Indian Summer charges exorbitant prices however this is not the case. Indian Summer’s philosophy is to remain accessible to all, creating high-quality swimwear that is both beautiful and affordable, making sustainable fashion accessible to everyone.

Indian Summer The Label is the essence of chic, high-quality, and sustainable swimwear and resort wear. Their timeless pieces represent everything we look for from a local and sustainable swimwear brand and we can’t recommend them enough for your next European summer adventure. Be sure to look out for their next collection which is incorporating winter wear for the colder months ahead!

Read more of our Small Business Highlights here.

For more information and to explore their latest collections, visit Indian Summer The Label below.

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